SOFT SAVING: A LIFESTYLE SHIFT FOR GEN Z

Soft Saving: A Lifestyle Shift for Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success complied with an acquainted pattern: make steadily, conserve strongly, get a home, and plan for retired life. However Gen Z is approaching money with a fresh point of view. Instead of concentrating solely on long-term build-up, this generation is prioritizing equili

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